Let’s not forget the people that have started to drift away from your store. These are the so-called “lazy” customers. Target the ones that have not ordered in 30,60 or 90 days.
Changing your holiday hours? Staying open later on weekends etc? Great! Let’s tell people about it. . . Target your customers by time frame and send your early morning customers a coupon for coming in later.
Too busy in the dining area? Let’s use that same report to target people that use their cards in the dining room. Target them with a carry out or delivery special, or just let them know they can pre-order!
Finally, try some blanket emails to target your whole customer base with holiday promotions. This can be targeted in a number of ways and can be tied in with free marketing on Facebook and Twitter.
Last but not least – run the historical reports to see how well certain specials did last year
Contact us at:
SelbySoft
Mike Spence
800-454-4434
Sales@SelbySoft.com
WWW.SelbySoft.com
8326 Woodland Ave. E
Puyallup Wa 98371