Forced Modifiers, Up Selling and New Product
Let’s start by making sure we understand what forced modifiers are. A forced modifier is used when a specialty item is ordered and SP-1 then requires the order taker to pick an ingredient or modifier from a list.
For example, in the picture below, we have a whole garden sandwich ordered. The forced modifiers in this example is for a side choice. The employee would then be forced to select one of those side choices.
Because you can assign a charge to a forced modifier, this can work as an effective up selling tool. For example, if I select chips – there is no charge. Pasta, potato salad or macaroni salad are all items that would have a charge.
There is another use for forced modifiers however. Introducing a new product or method of preparation to a customer. In a sense, educating the customer on your store and menu.
In the picture above, we have an example of using this for education in a coffee shop. In this example the customer asked for a brewed coffee. The first forced modifier was the type of coffee being used and this is the second forced modifier. This is a prompt for what the brew method should be.
What we are trying to accomplish here is the is both up selling our customer and also providing a tool to help your staff introduce new items to your customer.
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